by David Leonhardt | Dec 31, 2024 | Content Marketing, Digital Marketing
Online marketing and pronouns get confusing these days. I have two teenage daughters and hear what young people call themselves. Girls want to be called “he”. Boys want to be called “she”. Many want to be called “they”. There are homosexuals and heterosexuals,...
by Julie Weishaar | Dec 28, 2024 | Digital Marketing, WordPress
You don’t need to be a tech expert to build a powerful online presence because WordPress makes it simple. Below are seven reasons why creating a business website with WordPress is one of the smartest moves you can make. Whether you’re just starting out, or...
by Julie Weishaar | Dec 6, 2024 | Digital Marketing, Email Marketing
Getting leads is a first step, but email marketing automation can simplify the process. It ensures you’re nurturing leads and turning them into loyal customers. You can deliver the right message at the right time by automating targeted campaigns. This approach doesn’t...
by Julie Weishaar | Nov 28, 2024 | Digital Marketing, Email Marketing
An autoresponder is a powerful email marketing tool that can turn curiosity into long-term engagement. They help you deliver timely, relevant messages, keeping your audience interested and informed. Whether you’re a small business or a larger company, using...
by Julie Weishaar | Nov 23, 2024 | Digital Marketing, Video Marketing
Embedded videos enhance visual appeal and keep visitors on your page longer, which can improve your rankings. Videos have a unique way of drawing readers in, making your blog more engaging and memorable. They’re a powerful tool to boost SEO and connect with readers on...
by Julie Weishaar | Nov 1, 2024 | Digital Marketing, Lead Generation
Is your website fulfilling its potential to bring in new business by lead generation? If not, you might be missing out on valuable leads. Lead generation is critical to growing any business, and your website can be a powerful tool for capturing interest. From simple...