by Julie Weishaar | Mar 6, 2025 | Digital Marketing, Visual Marketing
Imagine scrolling through endless content and suddenly pausing at an image that makes you smile; that’s the magic of fun visuals. These playful designs don’t just catch your eye. They create a connection. When paired with AI’s creative potential, this becomes a...
by Julie Weishaar | Mar 2, 2025 | Branding, Digital Marketing
Building a personal brand feels empowering—your digital handshake, reputation, and voice are all rolled into one. But what happens when small, thoughtless actions undermine that carefully built identity? It doesn’t take grand errors to damage your online persona;...
by Julie Weishaar | Feb 24, 2025 | Business, Digital Marketing
Analysis Paralysis (or paralysis by analysis) is an anti-pattern. It is the state of overanalyzing (or overthinking) a situation so that a decision or action is never taken, in effect paralyzing the outcome (Source: My Dearest Wikipedia). Digital analytics often falls...
by Julie Weishaar | Feb 21, 2025 | Digital Marketing, Video Marketing
Boosting video engagement is essential for businesses and creators who want to connect, inspire, and convert viewers into loyal fans. Video content holds incredible power. But without the right strategies, your message can get lost in the noise. Luckily, there are...
by Julie Weishaar | Feb 17, 2025 | Digital Marketing, SEO
High-quality SEO content is not simply about placing keywords within the text. It’s a strategic approach to creating engaging material that aligns with algorithms’ demands while delivering genuine value to readers. Your ability to produce material that...
by Julie Weishaar | Feb 15, 2025 | Digital Marketing, Social Media Marketing
Scroll, post, repeat—getting stuck in the loop of tracking social media numbers is easy. Social media feels like a race sometimes, doesn’t it? Everyone’s counting followers, views, and engagement metrics as if they’re the only things that matter. But here’s the truth:...
