by Julie Weishaar | Apr 21, 2024 | Branding
Unlock the Unstoppable Power of Branding: Your Key to Success Are you still not convinced that branding has power? Establishing a strong brand presence is more critical than ever for businesses seeking to stand out in a crowded marketplace. Despite this, many still...
by Julie Weishaar | Apr 7, 2024 | Branding, Video Marketing
In the dimly lit expanse of the digital universe, capturing your audience’s attention with the power of video is akin to spotting a unicorn on a moonless night. Yes, it’s that rare and magical. But how do you conjure this enchantment in a realm flooded with...
by Julie Weishaar | Feb 11, 2024 | Branding, Content Marketing
Humor can remarkably captivate and engage audiences in various content mediums, especially in video creation, marketing, and brand marketing. As a video content creator or brand advocate, understanding the psychology behind humor is vital to connecting with your...
by Julie Weishaar | Nov 27, 2023 | Animated Videos, Branding
The marriage of storytelling and design is where brands genuinely shine. These two elements work in harmony, reinforcing each other’s impact. When combined effectively, they help a brand to stand out authentically. It’s not always about being the loudest...
by Maureen McCabe | Aug 14, 2023 | Branding
People buy from brands they know, like, and trust. Building a positive brand image is never simple, but it is critical to the success of any business. I’ve helped many small businesses rebrand. Some were moving their business in a new direction. Others were changing...
by Julie Weishaar | Jan 2, 2022 | Branding
What Can You Offer Your Target Market That Your Competition Can’t or Doesn’t? Think about what you know that your competition doesn’t know or that you know better? What value can you offer your target market? Do you have something you can teach them?...