by David Leonhardt | Dec 31, 2024 | Content Marketing, Digital Marketing
Online marketing and pronouns get confusing these days. I have two teenage daughters and hear what young people call themselves. Girls want to be called “he”. Boys want to be called “she”. Many want to be called “they”. There are homosexuals and heterosexuals,...
by Julie Weishaar | Dec 26, 2024 | Content Marketing, copywriting
Words like “amazing,” “powerful,” and “brilliant” are super adjectives or tools in content marketing. They have a way of grabbing our attention. But these aren’t just random words. Super adjectives, as I like to call them, are...
by Julie Weishaar | Sep 6, 2024 | Content Marketing, Digital Marketing
Why should you be concerned about transition words in your written content? Has this ever happened to you? After spending a ton of time writing a great blog post and creating videos and visuals for the content, you are now stuck trying to get the most out of your...
by Julie Weishaar | Jul 18, 2024 | Content Marketing, Digital Marketing
They say content is king. But how do you make sure your content reigns supreme? Repurposing is the answer. It’s not just about doing more with less; it’s about making your message go further. By transforming one piece of content into multiple formats, you can save...
by Julie Weishaar | Jul 17, 2024 | Content Marketing, Visual Marketing
In today’s competitive digital marketplace, a robust visual content strategy is crucial—it’s not just a nice-to-have. Are you struggling to capture audience attention and boost engagement? You’re not alone. Many brands find it tough to balance...
by Julie Weishaar | Jul 4, 2024 | Content Marketing
What grabs your attention more, images in content marketing or text? When deciding whether or not to read a book, what is the first thing you see? You Can’t Judge A Book By Its Cover…Or Can You? Our parents always taught us that we shouldn’t judge a book by its cover...