by Julie Weishaar | Jan 27, 2026 | Video Marketing
Once you have created your amazing marketing videos, video optimization is your next step for maximum effectiveness. Video optimization is the key to unlocking greater visibility, attracting a larger audience, and boosting engagement....
by Julie Weishaar | Jan 25, 2026 | Video Marketing
Video SEO for Service Pages is where interest turns into real leads. When someone hits a page like Roof Repair or Book a Free Consult, your video can’t just look good. It has to answer the buyer’s main questions right away. That’s the point of video SEO on service...
by Julie Weishaar | Jan 17, 2026 | Video Marketing
Are you ready to use short-form videos to put your brand shine in the spotlight? These have quickly become the go-to tool for brands wanting to capture attention and build a strong identity. In a world where attention spans are shrinking, short, snappy videos are...
by Julie Weishaar | Jan 16, 2026 | Digital Marketing, Video Marketing
A video funnel strategy keeps brands from making videos like a gas station snack run, a bit of this, a random one of that, then wondering why it never feels like a real meal. It gives your content a plan. You stop waiting for one “perfect” video to do it all and build...
by Julie Weishaar | Jan 15, 2026 | Video Marketing
Short video hooks can’t start with “Hey guys” and expect big numbers. If your clip ends with 12 views, you’re in good company. On Reels, TikTok, and Shorts, the first few seconds work like your cover, your trailer, and your “keep watching” sign all at once. The fix...
by Julie Weishaar | Jan 9, 2026 | Video Marketing
If your content marketing strategy feels like shouting into the void, video is the part that makes people turn their heads. It builds trust faster because viewers can see faces, hear tone, and catch the small human moments that text can’t convey. It also brings...
