Traffic alone is not enough. Your traffic needs to be the RIGHT target market.
Traffic to Your Blog or Website is Essential
In other words, people visiting your website should be potential customers of your products and/or services.
If you want to take your website or blog traffic to the next level, perhaps even viral, you’ll want to try out a few of these traffic building techniques that have been known to be successful.
- Give away something for free – people love freebies. Be sure that your freebie is relevant and valuable to your target market. If your target market is small businesses who need video, don’t give away a report on how to groom your dog!
- Ensure quality – you need to make sure that you are offering quality content, products, and services. This will ensure you build a healthy reputation as a website people want to visit. If people are happy with what you offer, they will tell their friends and family, and it will spread from there.
- Write an e-book or report – offer a free e-Book or report that will have meaning to and be valuable to your target marketing. Your e-book or report should provide the reader with relevant information and offer value, while at the same time you should invite them to offer your free gift on their website. People will be happy to promote it, if there is value there.
- Create a video – one of the quickest ways to go viral is with a good video. Create an engaging, relevant, and compelling video that will grab and hold your target market’s attention. Share your video on Social Media, send it to you list, and don’t forget to upload it to YouTube.
- Twitter –Twitter is actually becoming a search engine of it’s own. When you use hash tags you can build extra traffic for your website.
- Take advantage of Google webmaster tools – Google webmaster tools allow you to submit your website’s sitemap to the search engine crawler queue. This helps your website get indexed a lot faster and and in a much more complete manner. These tools also provide you with very good feedback on how your site is performing.
- Update Your Website or Blog Often – Google places priority on fresh new content.
- Run a Contest – People love contests, especially if the prize is good. The prize should be relevant to your business and it should also be something good. This is a great way to get tons of exposure and see your message reach far. Enjoy the tons of traffic that are generated.
Without traffic to your website or blog, you might as well not have one. In addition, you not only want to increase your traffic, you want to make sure you are reaching the right audience. Have you tried out some of these techniques?
Watch the video below to see how much more engaging video can be than just text. Add some cool music and voila – you have grabbed your target audience’s attention!
As a Visual Digital Marketing Specialist for New Horizons 123, Julie works to grow small businesses, increasing their online visibility by leveraging the latest in internet and video technologies. She specializes in creative camera-less animated video production, custom images, content writing, and SlideShare presentations. Julie also manages content, blog management, email marketing, marketing automation, and social media for her clients.
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